North Beach Deli

For 10 years North Beach Deli (formally Soda Cafe) has been a North Beach institution. Loved by locals and very much an extended family. But the time had come to give it a much needed facelift.

We worked with the owners who had a clear vision for the name and coastal feels they wanted to capture. We created the brand and its expression as it related to the interior, packaging, menus, uniforms, signage, social media and other brand touchpoints. So if you are in North Beach call past and say hi to the North Beach Deli Crew.

Thanks also to @reneecahill for the great snap of our branded cup at the beach.